{"id":6471,"date":"2019-07-31T15:32:35","date_gmt":"2019-07-31T20:32:35","guid":{"rendered":"https:\/\/enlacescorporativos.com\/?p=6471"},"modified":"2019-07-31T15:32:35","modified_gmt":"2019-07-31T20:32:35","slug":"el-super-online-aun-no-convence-a-los-usuarios-mexicanos","status":"publish","type":"post","link":"https:\/\/enlacescorporativos.com\/en\/2019\/07\/31\/el-super-online-aun-no-convence-a-los-usuarios-mexicanos\/","title":{"rendered":"El s\u00faper online a\u00fan no convence a los usuarios mexicanos"},"content":{"rendered":"<div><img src='https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado.jpg' style='max-width:600px;' \/><\/p>\n<div>\n<p><a rel=\"nofollow\" href=\"https:\/\/www.forbes.com.mx\">Forbes M\u00e9xico<\/a>.<br \/>\n <a rel=\"nofollow\" href=\"https:\/\/www.forbes.com.mx\/el-super-online-aun-no-convence-a-los-usuarios-mexicanos\/\">El s\u00faper online a\u00fan no convence a los usuarios mexicanos<\/a><\/p>\n<div><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" style=\"margin-bottom: 15px;\" srcset=\"https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado.jpg 1280w, https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado-300x169.jpg 300w, https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado-768x432.jpg 768w, https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado-1024x576.jpg 1024w, https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado-640x360.jpg 640w, https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado-320x180.jpg 320w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" data-full-size=\"https:\/\/cdn.forbes.com.mx\/2018\/03\/reuters-compras-supermercado.jpg\" data-caption=\"Foto: Reuters\" data-description=\"\" \/><\/div>\n<p>La percepcion negativa respecto a las ofertas y seguridad han impedido que el negocio del s\u00faper en linea crezca en M\u00e9xico, pues 8 de cada 10 usuarios todav\u00eda prefieren hacer sus compras de manera presencial.<\/p>\n<p>&#8216;No me convencen las ofertas&#8217;, &#8216;No es seguro&#8217;, &#8216;Prefiero ir a la tienda&#8217;, fueron las principales respuestas de los encuestados en el estudio del consumo de supermercado Online de la Asociaci\u00f3n de Internet MX.<\/p>\n<p>Minetras que s\u00f3lo el 18% tiene inter\u00e9s en hacer el s\u00faper a trav\u00e9s de los sitios web de sus tiendas favoritas, pues para este porcentaje de la poblaci\u00f3n es mas pr\u00e1ctico que ir a una tienda f\u00edsica.<\/p>\n<p><strong>Lee tambi\u00e9n:\u00a0<\/strong><a title=\"Seguridad y comodidad, las razones de los mexicanos para usar Uber y Didi\" href=\"https:\/\/www.forbes.com.mx\/seguridad-y-comodidad-las-razones-de-los-mexicanos-para-usar-uber-y-didi\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Seguridad y comodidad, las razones de los mexicanos para usar Uber y Didi<\/strong><\/a><\/p>\n<p>Otros puntos importantes que se\u00f1alaron los compradores online son que dentro de las paginas se pueden encontrar mejores promociones y descuentos que en el establecimiento, ademas de que al ser una compra en l\u00ednea les permite realizar el pago con diferentes opciones.<\/p>\n<p>La mayor demanda de consumidores online oscila en un promedio de edad de entre 25 y 35 a\u00f1os, y la mayor parte de los usuarios se concentra en el centro del pa\u00eds, espec\u00edficamente, CDMX (33%), Estado de M\u00e9xico (13%), Jalisco (7%) y Sinaloa (5%).<\/p>\n<p><strong>Lo + Popular: <a title=\"Grin deja de operar en CDMX por el robo de sus scooters\" href=\"https:\/\/www.forbes.com.mx\/grin-deja-de-operar-en-cdmx-por-el-robo-de-sus-scooters\/\" target=\"_blank\" rel=\"noopener noreferrer\">Grin deja de operar en CDMX por el robo de sus scooters<\/a><\/strong><\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/www.forbes.com.mx\/el-super-online-aun-no-convence-a-los-usuarios-mexicanos\/\">El s\u00faper online a\u00fan no convence a los usuarios mexicanos<\/a><br \/>\n<a rel=\"nofollow\" href=\"https:\/\/www.forbes.com.mx\/author\/forbes-staff\/\">Forbes Staff<\/a><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Forbes M\u00e9xico. El s\u00faper online a\u00fan no convence a los usuarios mexicanos La percepcion negativa respecto a las ofertas y seguridad han impedido que el negocio del s\u00faper en linea crezca en M\u00e9xico, pues 8 de cada 10 usuarios todav\u00eda prefieren hacer sus compras de manera presencial. &#8216;No me convencen las ofertas&#8217;, &#8216;No es seguro&#8217;, [&hellip;]<\/p>","protected":false},"author":91,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6471","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/posts\/6471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/users\/91"}],"replies":[{"embeddable":true,"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/comments?post=6471"}],"version-history":[{"count":0,"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/posts\/6471\/revisions"}],"wp:attachment":[{"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/media?parent=6471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/categories?post=6471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enlacescorporativos.com\/en\/wp-json\/wp\/v2\/tags?post=6471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}